2017 — the year of the Ta-Ta Towel.

What is a Ta-Ta Towel, you ask? Simply put, it’s a cloth sling for your boobs, fastened around your neck, designed to aide the dreaded boob-sweat situation.

“Keep them high. Keep them dry,” is the product’s slogan.

The Ta-Ta Towel is branded as lounge wear, and is meant to be worn all on its own.

“Whether at the spa, gym, or just lounging around the house, the Ta-Ta Towel will be your boobs’ new breast friend,” the website reads.

The Ta-Ta Towel is – not surprisingly – drawing a lot of attention on social media — mostly from those who are jealous they didn’t think of it first, or who need one … like now.

The unique invention is $45, and available for pre-order on the Ta-Ta Towel website.

So, what do you think of the Ta-Ta Towel?


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